10) Where do I place the 4Q website survey code? Should I just put it on the homepage?

Since the survey is designed to invite participation on arrival, you should be tagging your major website entry points with the 4Q website survey code. For many smaller sites, simply tagging the homepage will suffice. However, for other sites, designated content pages or landing pages might cause many visitors to “deep link” into your website. To intercept these visitors on arrival, you will want to tag those pages, too. The best tactic for tagging optimally is to look at your web analytics tool (Google Analytics, Omniture Site Catalyst, etc.) and identify your top landing pages. Tag those with the 4Q website survey script!

Got any feedback or further questions on this FAQ entry? Ask 4Q users and representatives at the 4Q website survey community at http://community.4Qsurvey.com