9) What are the verbatim questions asked by the 4Q website survey?

The wording of the 4Q website survey comes as a result of almost 10 years of experience with iPerceptions’ enterprise tool, the webValidator. The words we use in the survey have been proven over the years to elicit the most statistically valid feedback possible. You can have confidence that the answers to these questions will provide you with actionable and relevant guidance towards improving your site.

Here they are:

• Based on today’s experience, how would your rate your site experience overall?
• Which of the following best describes the primary purpose of your visit?
• Were you able to complete the purpose of your visit today?
• What do you value most about the 4Q website?

And if you activate the Advanced Segmentation questions:

• Which of the following best describes how often you visit this website?
• How did you arrive at the website today?

Got any feedback or further questions on this FAQ entry? Ask 4Q users and representatives at the 4Q website survey community at http://community.4Qsurvey.com